As specialists in business strategy, go-to-market, and commercial transformation, we help clients accelerate revenue and illuminate pathways to improved return on investment.
We work with innovative scale-ups, large enterprises, and educational institutions during periods of growth, regeneration, and transformation, amplifying in-house capability and helping focus on what matters most.
Services
From crafting a winning business strategy to executing go-to-market, we define propositions, shape brands, transform sales teams, and steer decisions through robust business modelling.
Our expertise in strategic planning, commercial modelling, marketing, brand, and sales transformation translates our client’s ambitions into reality.
Explore our servicesBusiness Strategy
A business strategy is a roadmap for success. We blend strategic foresight, decades of commercial know-how, and deep operational expertise to develop actionable strategic plans.
With millions of dollars generated in top line growth, cost optimisation, and investor fund raising, our work has helped mature businesses innovate, and scale-ups become more mature.
Emmet practitioners are frequently engaged to implement our strategies, reflecting a belief in working hand in hand with clients for long term, mutual success.
Go to Market + Market Entry
Strategy, product and proposition, pricing, sales, technology and operations - the six pillars of any successful go to market, or market entry strategy.
Our go to market strategy services provide a cohesive approach which considers all of these areas.
Our independence, and experience from other, highly successful go to market programmes, allows us guide clients through evaluation and planning processes in a way that brings clarity to complex decision making environments.
Commercial + Financial Modelling
Detailed financial modelling is critical to the development of realistic business cases, annual and long range, strategic plans.
Our models have been used by organisations ranging from high growth start-ups to some of Australia's best known, corporate brands.
Our capabilities enable scenario planning and sensitivity analysis across all levels of the P&L, and through to the development of long range cashflow forecasts.
Sales Transformation
Sales transformations unlock growth, and deliver operational efficiencies which often deliver benefit within months, rather than years.
Our approach to sales transformation starts with developing a deep understanding of historic sales performance. New organisational structures and coverage models are built around detailed and heavily tested models.
Sales success is about far more than just a structure. As such, our scope also includes the development of sales cadence and reporting capabilities, target development and compensation modelling, as well as considerations such as technology enablement.
Brand + Marketing Strategy
The powerful combination of aligned brand and marketing strategies drives sustainable long-term growth for B2B and Educational institutions.
We work to review and optimise marketing performance, balancing the need to build long-term, sustainable growth with tactical organisation demands.
Helping CEOs, COOs, and CMOs redefine how Brand and Marketing deliver value to the organisation and drive tomorrow's sustainable growth.
School Strategy, Marketing, Admissions
The school sector is as diverse as our macro environment. Executives are compelled to focus on the operational and academic outcomes of today, without losing sight of the planning required to sustain their future.
Working with school council and executive teams, we facilitate deeply considered, long-range school strategic plans.
We work collaboratively to optimise Admissions, Marketing, and Community activity, including considerations such as brand, digital marketing, CRM and Student Management System selection.
By the Numbers
Our achievements are measured by the tangible results we bring to clients. Our numbers tell a story of ambition, innovation, and a relentless focus on performance.
Double-digit growth, double-digit efficiency.
Securing top-and-bottom-line benefits during one of Australia’s largest mergers. We integrated and restructured to release millions of dollars for investment in new growth areas and drive operational efficiency.
From One to Many.
Business strategy, commercial and marketing planning on a client’s journey from single premise to multi-site, multi-channel, international franchise organisation.
>$100 million
Delivering multi-million dollar growth programmes across industries as diverse as SaaS, Telecommunications, Business Services and Business to Government (B2G).
HOW WE WORK
Our engagement goes beyond the conventional.
Working closely with CEOs, founders, and executives, we act as extended executive, commercial, sales and marketing team members during growth, change or pivotal strategic junctures.
We’re driven to deliver sustainable, commercial results; as such, our engagement model is deliberately flexible to inject the right experience when required. Through us, you can afford access to some of the best strategic and commercial brains in the business to help craft strategy and help execute.
Our delivery is underpinned by two simple principles: clear-eyed planning and relentless execution.
We back our clients in three different ways.
Project Consulting
Engaged in facilitating or delivering a specific, discrete consulting project, such as developing a strategic plan, market entry strategy, building commercial models, and building or repositioning brands.
Interim and Fractional Leadership
Working as interim or fractional leaders, we become hands-on in managing and executing targeted programs, from strategic overhauls to operational enhancements, and deliver plans and commercial outcomes.
Interim and Fractional support typically involves longer engagement, during which we take responsibility for commercial improvement, KPIs, and OKRs.
Invest
We believe in shared winning. If the venture, culture, and values are aligned, we partner with clients and support them with time, talent, experience, and investment.
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